Search Engine Marketing

Maximize Your Returns on Google, Yahoo!, Bing, & Facebook

Are you spending your paid search marketing budget as efficiently as you could be? At Lars Marketing, we take a data driven, analytical approach to ensuring that your pay-per-click (PPC) campaigns are optimized, no matter what your online success metrics are.

Lars Marketing search marketing services include:

Keyword research, including match types, plus optimal campaign & ad group structures
Ad copywriting – best practice to maximize click-through rate (CTR) & conversion
Negative keyword research & implementation
Optimal bid strategy, based on your success metrics, such as cost per acquisition (CPA)
Landing page review & optimization
Site remarketing on the Google Display Network (GDN)
Contextual, Topic, and Interest Category advertising on the Google Display Network
Ad scheduling, day-parting, or other advanced bid rules via the Adwords platform
Google ad extensions, such as Sitelinks, Local, Call, & Product extension
Integration with Google Analytics
Call tracking setup & ongoing reporting

We can manage your entire search marketing campaign, if that is what you’re looking for. If you are already running Adwords, Lars Marketing can provide a free assessment of your current campaigns, and make a fair and honest recommendation, based on your marketing & sales goals.

Bottom line, we want to provide a service and solutions that makes sense for your business needs. If you want to chat to see if there is a fit, please Contact Us today.